Some of the great projects we have developed and are working on with our partners.



We advise Izipizi® in their sports marketing investments, where they are looking at reaching a new audience and extend their international reach throughout events & ambassadors.

Our work included their partnership with The Evian Championship, a Women's Golf Tournament:

  • Creating a Limited Edition Sunglasses to Celebrate the 25th Anniversary of the event
  • Activating their influencer pool, to build a program on site and live the event experience through the eyes of Izipizi®
  • Handling on site activation with their booth in the event fan park


Schneider Electric Marathon de Paris

Founding partner of YELO, Pierre led the Paris Marathon during 3 years, as part of the organization Team. Global race management key missions included:

  • Designing the layout of the race with Paris City Hall and official governing bodies
  • Building the partners activation programs: recommendation & implementation
  • Overseeing the hospitality platform for sponsors and VIPS
  • Leading the coordination of the logistic teams and the Paris Police Department to insure the race rules & regulations


evian® ambassadors

Jeremy built his relationship with evian® since 2013 as an independent consultant before joining the brand as their Global Sponsorship Director in 2016. In 2020 evian® became one of Yelo’s first client.

Our role includes

  • Building the sport strategy with the brand: athletes & events
  • Assessing partnerships and contract negotiations
  • Managing brand Ambassadors: Maria Sharapova, Stan Wawrinka, Kyle Edmund
  • Lobbying and networking within the industry: athletes, agents, events
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